Digital disruption and the opportunity for digital transformation affects every organisation, especially SMEs. The rules of competition have changed drastically and SMEs must embrace the reality that traditional operating models are going to be disrupted, if they are not already.
The rise of companies such as Uber and Airbnb is just the beginning of a new wave of digital disruption. Going forward we will see a tide of digital change across traditional industries including finance, real estate and travel. It is so important to equip the leadership team with the digital strategy and knowledge to combat competitors.
The aim of the session is to share about technological disruptions and its impact on businesses and how SMEs can continue in their value creation to their “new” customers by leveraging on the power of technology.